API Quickstart Guide

Welcome to GIPHY API, where you can seamlessly integrate your app with the largest GIF and Sticker library in the world.

GIPHY API is simple and fast to use, but if you're looking for something with automatic updates and access to exclusive features, our SDK might be an even better fit for you — check out GIPHY SDK!

Quickstart

The following guide will walk you through the minimum viable GIPHY API integration for a seamless GIPHY experience in your app. If you have any questions, email us at developers@giphy.com.

Apply for an API Key(s)

1. Create a GIPHY API Key by clicking “Create an API Key” on the Developer Dashboard (you need to create an account first).
   Note: All API Keys start as beta keys, which are rate limited (100 searches/API calls per hour.) If you need more than 100 API calls per hour you will need to submit an application to upgrade your API Key to production status via your dashboard. We will review your application and if you qualify, a member of our team will reach out via email to discuss pricing. We receive a lot of applications for upgraded Production keys and we do our best to review them as quickly as possible. Please keep in mind that for most applications a rate limited beta key is sufficient.
2. Create separate keys for each platform (iOS, Android, Web) and section. If you’re using a GIPHY integration in different sections of your app, GIPHY requires that each use of our service be delineated by a different key for each section per platform.

Implement Necessary API Endpoints

The GIPHY experience is brought to life with two essential endpoints: Trending and Search.

The Trending endpoint automatically populates the most relevant and engaging content each and every day, while the Search endpoint lets users search our library of millions of GIFs and Stickers by entering a word or phrase.

Incorporate Analytics

GIPHY uses GIPHY Analytics to improve search results for your users. By calling our Action Register Endpoint each time a user views, clicks, or sends a GIF or Sticker, we will be able to customize our responses to your user's behavior. We highly recommend calling this endpoint on every user action in your app.

To add analytics to your app, head to our Action Register Endpoint.

Upgrade API Key(s) to Production Level

1. Once your app is QA complete and close to going live, it’s time to upgrade your API key(s) to Production Level.
2. In the Developer Dashboard, click the “Upgrade to Production” button for eachAPI key used in your app and complete the instructions that follow.

Attribution

We require all apps that use the GIPHY API to conspicuously display "Powered By GIPHY" attribution marks where the API is utilized (see SDK attribution guide here). You can find approved official logo marks here.

Before getting started with GIPHY API, please take a look at our API Terms of Service.. If you currently are using GIPHY API, then the API Terms of Service apply.